Big “O” Donuts in my hometown, Cookeville Tennessee, has always been a staple breakfast place for the community. I wanted their exterior to match their friendly service, welcoming atmosphere, and their fun love of donuts. When working on this project, I didn’t want to stray too far away from their original feel. I took their donut mascot, and revamped his looks and feel. Their menus, as well, are very dated and cluttered, so I put them into a three panel wall menu design that still shows all the options without being overwhelming.